One question I often get from clients is, “How can I use my brand patterns?” Patterns can be used in a variety of different ways and areas of the branding experience. They paint a picture and create a feeling around your company – something a simple logo just can’t do on its own. As you use your branding suite consistently and cohesively, you’ll elevate your company from a DIY start-up to the REAL DEAL. Your company will go from sporadic to strategic, and your customers will notice. One thing is for sure – patterns are a great way to increase brand recognition. Use them throughout your messaging and advertising to elevate your brand identity and cultivate brand consistency.
Here are some areas where you can use patterns to elevate your brand experience:
Social Media
- Social Media Post background
- Instagram or Facebook Stories background
- Social media header image (Facebook, Youtube, etc)
Digital Spaces
- Desktop background
- Phone background
- Website Background
- Sales/Landing Page background
- Email design
- PDF (Freebie/Opt-In) Design
Paper Goods
- Brand stationery
- Letters
- Thank you notes
- Inner envelope pattern
- and more!
- Business card design
Packaging Design
- Shipping envelopes/boxes
- Shopping bags
- Tissue paper
- Tags
Environmental Design
- Custom wallpaper
- Fabrics
- Signage
Apparel and Product Design
- Shirts
- Hats
- Mugs
- Coasters
As you can see, patterns truly bring your brand to life! When you book branding with Katie & Co., you’ll receive multiple custom patterns designed specifically for your brand. These patterns work effortlessly with your brand suite to create a memorable and captivating experience for your viewers, followers, and clients. Each pattern is seamlessly designed so you can use it anywhere!
Having these elements in your branding “arsenal” will give you assurance in the strength, validity, and competence of your messaging and advertising. You’ll feel more confident about your business, and more importantly, so will your potential customers. Sound like something you need? Is it time for a glow-up? Contact me today to get started on your new custom brand suite and patterns!
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